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Retail Make up Artist - Urban Decay AUH

Job Description


Job Title                

Make Up Artist




Beauty - Fashion - Gifts





Reporting To


Responsible For




Job Summary

The Make Up Artist is responsible for achieving optimum sales and targets by ensuring a high level of Guest Experience and professional standards. The Make Up Artist provides makeup demonstrations to customers and guides them through right make up combinations. He/she is also accountable for counter cleanliness, stock replenishment, handling new launches, promotion of products and merchandising.

In their endeavor to excellence, the fundamental values all our employees must possess are Commitment, Integrity, Empathy and Flexibility



Main Responsibilities


  • Guest Experience Focus
  • Build and maintain guest experience standards in order to build strong loyalty
    • Address  customers' queries about products, prices, availability, product uses, and services
  • Communicate with customers to assess their needs,  provide assistance in satisfying those needs and meeting or surpassing customers’ expectations
  • Advise customers on product ranges best suited to their needs
  • Demonstrate usage and benefits of various brands and products.         

  _____  %

  • Sales Focus
    • Generate sales, while achieving line and sales targets, using make up knowledge
    • Push make up sales during events, promotions and launches
    • Sell-out target tracking at store level
    • Generate daily sales reports
    • Participate in achieving incentives
    • Post launch sales tracking at store level
    • Ensure monthly make-up sessions are reached
    • Ensure merchandising levels in the store are met as per the brand guidelines.

  _____  %

  • Stock Replenishment
    • Ensure in store stock replenishment in the appropriate shelves/counters, at appropriate times
    • Report stock shortages using the stock order form
    • Ensure stock receipt as per set procedures.

  _____  %

  • Consultation and Demonstrations
    • Advise customers on the most appropriate range of products to use
    • Demonstrate usage of various make up products
    • Assist and guide customers in make-up application.

  _____  %


Physical Requirements for the Job



Not Required           10%                 25%               50%            75%           n  Extremely Frequent

Visual Color Detection

Not Required           10%                 25%               50%            75%           n  Extremely Frequent


Ideal Profile



Minimum High School, Certification in make-up application

Previous Experience

2 years in a similar filed

Linguistic Skills


Excellent         n  Good                 Fair               Preferable            Not Required


Excellent           Good                 Fair              n Preferable            Not Required


Excellent           Good                 Fair              n Preferable            Not Required

Retail Technical Competencies


Core Competency


Supporting Skills

Level of Expectation

1.  Retail Affinity & Understanding

Demonstrates a passion and understanding of retail across markets, channels and brands through the discovery and development of insights

  • Appropriate use of Retail Operating Model Knowledge
  • Brand, Category, Channel (e-commerce), Market and Competitive Insight
  • Right Store and Perfect Store Principles


2.  Business & Commercial Acumen

Demonstrates a real understanding of best in class business practices, is able to create and develop sustainable own concepts, efficiently manage franchises, and maximise return on investment

  • Proficiency in key retail financial levers
  • Proficiency in Supply Chain Dynamics
  • Negotiation Skills
  • Selling Skills


3. Operational Excellence


Implements business plans hands on, with efficiency and agility, strong financial control, and seamless execution, resulting in consistent healthy business growth

  • Retail Planning Skills
  • Executing Key Business Operations
  • Managing Performance
  • Managing People


4.  Foresight & Creativity

Thinks and acts ahead, demonstrating the ability to unlock opportunities that build and share an ambitious future

  • Identification of the future state and articulation of the big picture
  • Introduction of new ideas and ways of thinking
  • Responsibility and risk calculation in order to achieve the relevant Group vision


5.  Superior Guest Experience

Applies compelling shopper insights and knowledge to create a superior end to end shopper experience which generates goodwill and long term customer relationships resulting in Company growth and market leadership

  • Accuracy of guest profiling
  • Command of critical customer service drivers to ensure high standards
  • Delivery of unique and rewarding customer experiences


6.  Organisational Adaptability

Ability to evolve with the steps of evolution and culture within the organisation, and to engage with and align internal and external stakeholders effectively

  • Ability to secure company wide buy in and commitment for ideas
  • Connects and communicates effectively inside and out
  • Effective internal communication
  • Ability to switch between strategic and “hands on” approach



Behavioural Competencies



and Attitude

Always stay positive, even under difficult circumstances. Build rapport with customers and colleagues


Show team leadership qualities.  Always willing to help others to achieve the team's goals


Always stay punctual. Can always be relied upon to deliver what was promised. Anticipates others' needs and over-delivers
















Job Segment: Merchandising, Retail Sales, Retail

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